For more information, please select DMTraffic-CRM on our information form.
It is a variable data multi-touch, multi-channel customer relationship marketing program. It combines your website, email and direct mail to leverage your data personalizng EACH communication to your customers. What does this mean for you? Improved response, retention and return on investment.
Variable data print and email marketing uses information in your database to create personalized communication specfic to each receipient. The more customized your email or direct mail piece improves your response rates. A trigger is simply a data element the variable data uses to change components of your email or direct mail piece.
Our company creates relationshp marketing programs so you can stay in touch with customers. With almost 30 years expertise in Customer Relationship Marketing, we will develop a strategy designed to increase your customer revenue by leveraging your internal customer information and website data.