EBM Direct Marketing Services LLC

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DMMobile

See demo mobile site on your smart phone: www.ebmdirect.mobi

Reach your audience with 100% opt-in communications. CTIA-The Wireless Association semi annual study revealed the following:

250 million Americans carry cell phones.
In 2010, cell phone carriers generated $155 Billion in sales.
There was over a 14% increase in text messaging from 2009 to 2010.
According to the Direct Marketing Association, 70% of recipients react to SMS (text) message compared to email's 30%.
Texting is the preferred teen communication channel. According to Nielsen Wire teens text, on average, 3,339 MONTHLY!

What does this mean for you?

Text messaging,combined with other channels is and will be an increasingly important communication channel. Cell phones are always on and with the recipient. Therefore your advertising is immediate.

Best Practices

According to an article in the New York Time dated September 23, 2009 best practices to consider:

Avoid "youth" text slang such as 4U (for you).

A multi-channel marketing approach combining text messaging with other media works best

Increase user particpation with coupons, surveys and invitations.

A text message program takes time to build.

Mobile Marketing Articles In the News

Chief Marketer-5 Key Steps to Master Mobile Marketing

Direct Marketing Magazine-Marketers Employ Analytics to Measure Mobile Activity & Improve Campaigns

Website Magazine-Mobile Marketing: Location, Location, Location

Search Engine Strategies-Groupon: Why the business model just works-for some

DMNews-Marketers 'check in' for social sales

DMNews-Six Flags rides the Foursquare wave to offer incentives

Business Week-The Retailer's Clever Little Helper

Our Privacy Policy

Always opt-in, Always opt-out
We do not share your information with third parties for alternatve advertising promotions
As a member of the Direct Marketing Associate, we adhere to ther Edithical Business Practices
We comply with Federal CAN SPAM regulations governing email marketing.and text messaging
We adhere to the Mobile Marketing Association's Code of Conduct

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